Mar 16, 2014

Big Bazaar goes in for an image makeover

Business Today
Future Group's Kishore Biyani is making an effort to change the company's brand image with a new tagline 'Making India Beautiful'. With a 52-week long marketing campaign, the company will launch 52 advertisements, one each week, on 52 insights from the ...
Big Bazaar goes really 'Big', lines up one TVC per week for a yearBest Media Info
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